General Privacy Policy Information

This Privacy Policy for Dock Bot Web Sites describes information DockBot, LLC and its subsidiaries and affiliates (collectively, “Dock Bot”) collect, use, share, and store, including personal information (i.e., information that personally identifies you, such as your name, email address or billing information, or other data that can be reasonably used to infer this information).

This document focuses on information related to the operation of the public websites available at and sub-domains (each, a “Site”), including our online store.

We provide additional details about how we collect and use information in connection with Dock Bot products and services in this Privacy Statement for Dock Bot Products and Services.

COLLECTION AND USE: Dock Bot collects information about you through our Sites in several ways. This information is used to provide users with Dock Bot products and services, to allow us to understand how visitors navigate our Site, and to provide advertising that is relevant to your interests.

Purchase and Login Information: If you purchase Dock Bot products from our Site, we request that you provide your name, email address, billing address, service/install address, credit card information and any other information necessary to complete the transaction. When you create a Dock Bot account, your name, email address, billing address, service/install address and the last four digits of your credit card information can be stored by Dock Bot. We do not collect or store your full credit card information. Our credit card processing service provider, Braintree, will collect and store your payment information.

Mailing List Information: When you purchase Dock Bot products from our site, or choose to submit your email address via a submission form located on our Site, your email address may be used to send you news about Dock Bot-related services, surveys, products or promotions. We may use one or more service providers to administer and send these messages, but we do not share your email address with spammers or any other third parties without your permission.  You may choose to change your subscription preferences or unsubscribe at any time.

Device Usage information: If you visit our Site and are logged into your Dock Bot account, we record the IP address you visit our Site from, and if you have a Dock Bot device or other connected device, we record adjustments you make to the product through our mobile apps and website interface. We store this data along with your email address, information about your mobile device, information about your Dock Bot device, data collected directly by the device, a history of your device settings, and any other information we have collected about your use of Dock Bot products and services. See this Privacy Statement for Dock Bot Products and Services to learn more about the usage information collected through our products.

Online Tracking and Your Choices

Website Use Information: Like many websites, we and our third-party partners analyze log file information and other data collected through cookies, web beacons, and other tracking technology, to collect information about your browsing behavior when you visit our Site, including for example, your browser type, domains, page views, IP address, referring/exit pages, information about how you interact with our Site’s webpages and with third-party links, traffic and usage trends on the service, etc. We use session cookies to keep you logged in while you use features of our Site; these disappear after you close your browser. We also use persistent cookies, which stay in your browser and allow us to recognize you when you return to the Site. We use this to remember your information so you will not have to re-enter it, to better understand how you use our website and products and services, to diagnose and fix technology problems, and otherwise enhance our Site, products, and services. In some of our email messages, we use a “click-through URL” linked to content on the Site. We track this click-through data to help us measure the effectiveness of our customer communications. We also use third-party analytics tools (including Google Analytics) to assist us with analyzing and improving our service. Most Internet browsers automatically accept cookies, but you may be able to change the settings of your browser to stop accepting cookies or to prompt you before accepting a cookie from the websites you visit. If you set your browser to reject cookies, parts of our Site may not work for you. Please note, depending on your type of device or browser, it may not be possible to delete or disable all tracking mechanisms on your device.

Your selection of the “Do Not Track” option provided by your browser may not have any effect on our collection of cookie information for analytic and internal purposes. The only way to completely “opt out” of the collection of any information through cookies or other tracking technology is to actively manage the settings on your browser or mobile device to delete and disable cookies and other tracking/recording tools. (To learn more about cookies, clear gifs/web beacons and related technologies, you may wish to visit

Third-Party Sites and Features: Our Site may contain links to other websites operated by third parties and may include social media features such as Facebook and Twitter buttons (such as “Like,” “Tweet” or “Pin”). These third-party sites may collect information about you if you click on a link and the social media sites may automatically record information about your browsing behavior every time you visit a site that has a social media button. Your interactions with these features are governed by the privacy policy of the company providing the feature, not by our privacy policy. We do not control what information these third parties collect. Please review your privacy settings on your social media sites and think carefully before clicking on links which may take you to a third-party website.

Minors: Our Site does not knowingly collect or store any personal information about children under the age of 13.

DATA SHARING: Under no circumstance do we share personal information for any commercial or marketing purpose unrelated to the delivery of Dock Bot Products and services without asking you first. Period. We do not rent or sell our customer lists.

The following are the limited situations where we may share personal information:

With your permission: We may share personal information when we have your permission.

For external processing: We have partners who help with the sale, installation, configuration, and servicing of Dock Bot devices, including helping to answer your questions. These partners (as well as Dock Bot employees) can access certain information about you or your account in line with this work but these partners are not allowed to use this data for non-Dock Bot purposes.

As part of business transitions: Upon the sale or transfer of the company and/or all or part of its assets, your personal information may be among the items sold or transferred. We will request a purchaser to treat our data under the privacy statement in place at the time of its collection.

For legal reasons: We may provide information to a third party if we believe in good faith that we are required to do so for legal reasons. For example, to respond to legal process, or comply with state and federal laws (or the applicable laws of foreign countries other than the United States).

We may share non-personal information (for example, aggregated or anonymized customer data) publicly and with our partners. For example, we may publish trends about boat lift use or elevated security threats at specific times or in specific regions. This information may also be shared with other users to help them better understand their lift usage and overall security compares to others in the Dock Bot community, raise awareness about safety issues, or help us generally improve our system. We may also share non-personal information with our partners, for example, if they are interested in providing additional services or other incentive programs. We take steps to keep this non-personal information from being associated with you and we require our partners to do the same.

Your personal information may be collected, processed and stored by Dock Bot or its service providers in the United States where our servers reside. As a result, your personal information may be subject to legal requirements, including lawful requirements to disclose personal information to government authorities, in those jurisdictions.

SECURITY: Dock Bot takes security seriously and cares about the integrity of your personal information. We use commercially reasonable physical, administrative, and technological methods to transmit and store your data securely. However, Dock Bot cannot guarantee that unauthorized third parties will never be able to defeat our security measures or use your personal information for improper purposes. In the event that any information under our control is compromised as a result of a breach of security, we will take reasonable steps to investigate the situation and where appropriate, notify those individuals whose information may have been compromised and take other steps, in accordance with any applicable laws and regulations.

RETENTION: Dock Bot generally stores your personal information on Dock Bot’s servers until you delete or edit it, or for as long as you remain a Dock Bot customer in order to provide you with Dock Bot Products and Services. In addition, Dock Bot may store your personal information to resolve disputes, establish legal defenses, conduct audits, pursue legitimate business purposes, enforce our agreements and comply with applicable laws. Learn more about our data retention practices here.

International Visitors and Data Transfers

International Visitors: The Dock Bot website is hosted in the United States and is intended for United States visitors. If you are accessing the site from the European Union or other regions with laws governing data collection and use that may differ from U.S. law, then please note that you are transferring your personal data to the United States and by providing your personal data you agree to that transfer.

We may share, as described in this Privacy Policy, information with our affiliates and subsidiaries, and third parties. We may disclose information in response to legal process and lawful requests by public authorities in the United States and other countries, for the purposes of law enforcement and national security.

Applicable law may provide you with the right to request access to, (receive) port, object to or restrict processing, seek rectification or request erasure of personal information held about you by Dock Bot. To protect your privacy, Dock Bot will take commercially reasonable steps to verify your identity before granting access to or making any changes to your personal information.

Changes to Privacy Policy & Contacting Us

Please note that this privacy policy may change from time to time. We will provide notice of any changes on the website or by contacting you.  See our Contact Us page for all contact information.


Last Updated: March 27, 2020